Bayer Pharmaceuticals-

The Retail Sales Growth Formula

Goal: Design and animate a 5 part video series explaining Bayers’ Retail Sales Formula in a fun and attractive manner.

Result: A traditionally tedious subject now accessible through the use of good design and snappy animation.

Responsibilities: Visual development, design, animation.

STYLE FRAMES

Design took a simplistic approach that was appealing and in line with establish brand properties. Bold, solid colors helped create eye catching graphics that were easily readable at any size.